nyburbs · Product design case study
AI-enabled hyperlocal marketplace for trusted suburban services.
Overview
nyburbs is a local marketplace designed to help people discover and book trusted businesses in their suburb — while giving local providers a simpler way to reach nearby customers.
- Industry
- SaaS
- Headquarters
- Melbourne, Australia
- Product type
- Two-sided marketplace · B2B2C
- Company size
- <10 employees
- Timeline
- Nov 2025 – present
- Tools
- Figma, Stitch, Notion
- Role
- Founding designer
Challenge
A product can usually be described with a predictable set of attributes: a name, a price, a quantity. Local services are different. A driving lesson depends on the instructor, vehicle, location and duration. A cleaning service can depend on property size, frequency and scope. A gardening service may need information about the garden before a price can even be determined.
The challenge wasn’t simply helping people discover local businesses.It was figuring out how to represent very different services inside one product without forcing every business into the same model.
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